Strategic management provides the basis for adapting the organisation to the vagaries of an unpredictable, turbulent environment and for more effectively and efficiently achieving the firm's objectives.
Strategic management provides the basis for adapting the organisation to the vagaries of an unpredictable, turbulent environment and for more effectively and efficiently achieving the firm's objectives. Strategic Management is the continuous process of analysis, planning, and action to keep a firm is aligned with its external environment. It aims to capitalize on organisational strengths and environmental opportunities while minimizing or avoiding organisational weaknesses and environmental threats.
Strategic management is a multidisciplinary course that integrates the knowledge learned from other courses that were concerned with a specific functional area (e.g. production, marketing, finance, accounting, human resources), and/or well-defined and specialised body of knowledge (e.g. economics, statistics, business law, information systems). In contrast, the problems and issues of strategic management cover the whole spectrum of business and management. The course learning outcomes are as follows:
- Explain the basic concepts in strategic management and various type of strategies
- Apply strategic approaches, techniques, and tools in strategic management.
- Propose potential alternative strategies from issues of business and management in a given situation
OBE for BPMN3023 Strategic management - Group G
| CLO1 | Explain the basic concepts in strategic management and various type of strategies.(C5) | |
| CLO2 | Apply strategic approaches , techniques and tools in Strategic Management(C3) | |
| CLO3 | Propose potential alternative strategies from issues of business and management in a given situation(C6,A3) |
TEACHING/SUPERVISION EVALUATION AND TESTIMONIAL
Having Professor Khairol Anuar Bin Ishak as my lecturer this semester has been an absolute pleasure. Their teaching style is not only engaging but also incredibly effective. Professor Khairol Anuar Bin Ishak has a knack for breaking down complex concepts into easily understandable parts, making the material accessible to everyone in the class. Their passion for the subject matter is evident in every lecture, creating a positive and dynamic learning environment. I appreciate the way they encourage questions and foster open discussions, making the classroom a space where everyone feels comfortable contributing. It's clear that Professor Khairol Anuar Bin Ishak is dedicated to their students' success, and I feel fortunate to have had the opportunity to learn from such an excellent educator. Thank you Prof wish you all the best. Kalau ada masa jumpa lagi, kalau dah berjaya pun saya akan cari prof lagi.
Engaging and informative lecture! The way the lecturer explained complex concepts made the class enjoyable and easy to follow. Looking forward to more insightful sessions. Thank you Dr.
Dr Khairol created a positive and supportive learning atmosphere. I felt encouraged to participate in class discussions and express my opinions without fear of judgment
Thank you Dr for teaching us in this semester and I have learn a lot of knowledge of this course. Overall Dr can be seen that is a professional in teaching this course and the effort of teaching is very enthusiasm and I very like. Thank you Dr again for this semester!
